We earn commissions from featured brands, which impact the order and presentation of listings
Advertising Disclosure

This website is an independent, advertising-supported comparison service. The product offers that appear on this site are from companies from which this website receives compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear).

This website does not include all card companies or all card offers available in the marketplace. This website may use other proprietary factors to impact card offer listings on the website such as consumer selection or the likelihood of the applicant’s credit approval.

This allows us to maintain a full-time, editorial staff and work with finance experts you know and trust. The compensation we receive from advertisers does not influence the recommendations or advice our editorial team provides in our articles or otherwise impacts any of the editorial content on The Smart Investor.

While we work hard to provide accurate and up to date information that we think you will find relevant, The Smart Investor does not and cannot guarantee that any information provided is complete and makes no representations or warranties in connection thereto, nor to the accuracy or applicability thereof.

Learn more about how we review products and read our advertiser disclosure for how we make money. All products are presented without warranty.

Search
Investing » How to Invest in REITs For Passive Income: A Beginner’s Guide

How to Invest in REITs For Passive Income: A Beginner’s Guide

Learn how to invest in REITs step-by-step, from choosing the right type to evaluating performance, platforms, and key risks to watch out for.
Author: Baruch Mann (Silvermann)
Interest Rates Last Update: April 1, 2025
The banking product interest rates, including savings, CDs, and money market, are accurate as of this date.
Author: Baruch Mann (Silvermann)
Interest Rates Last Update: April 1, 2025

The banking product interest rates, including savings, CDs, and money market, are accurate as of this date.

We earn a commission from our partner links on this page. It doesn't affect the integrity of our unbiased, independent editorial staff. Transparency is a core value for us, read our advertiser disclosure and how we make money.

The information provided on this website is for informational and educational purposes only and does not constitute financial, investment, or legal advice. We do not provide personalized investment recommendations or act as financial advisors.

Table Of Content

Real Estate Investment Trusts (REITs) are companies that own, operate, or finance income-generating real estate across various sectors like residential, commercial, or industrial properties.

Here’s a step-by-step guide to help you get started with REIT investing.

1. Understand the Types of REITs Available

Before investing, it's important to recognize that not all REITs are the same. There are three main types:

  • Equity REITs: Own and operate properties (e.g., shopping malls, apartments).

  • Mortgage REITs (mREITs): Provide financing for real estate by purchasing or originating mortgages.

  • Hybrid REITs: Combine both ownership and lending activities.

Each type has different risk and return profiles.

REIT Type
Description
Best For
Equity REITs
Own and manage income-producing properties
Investors seeking long-term growth and income
Mortgage REITs
Invest in real estate debt and mortgages
Yield-focused investors comfortable with risk
Hybrid REITs
Combine equity and mortgage REIT features
Investors wanting diversified exposure

For example, Equity REITs often generate income through rent and tend to perform better when property values rise. Mortgage REITs, however, are more sensitive to interest rates and can be more volatile.

A retiree looking for steady income might prefer Equity REITs, while an investor with higher risk tolerance may explore mREITs for potentially higher yields.

If you’re unsure where to start, Equity REITs are generally more stable and easier to understand than Mortgage or Hybrid REITs.

2. Choose How You Want to Invest in REITs

There are multiple ways to invest in REITs, each with its pros and cons:

  • Publicly traded REITs: Bought and sold like stocks via a brokerage account.

  • REIT mutual funds or ETFs: Offer diversified exposure to multiple REITs.

  • Private REITs: Not traded on public exchanges; often require higher minimum investments and carry more risk.

Investment Type
Access Method
Pros
Cons
Publicly Traded REITs
Online brokerage platforms
Liquidity, transparency, lower entry barrier
Subject to market volatility
REIT ETFs or Mutual Funds
Fund platforms (e.g., Vanguard, Fidelity)
Diversification, easy portfolio allocation
May carry management fees
Private REITs
Advisors or direct platforms
Potentially higher yields, niche opportunities
Less liquid, less regulated

For most retail investors, publicly traded REITs and ETFs are the most accessible and transparent.

For example, someone using a platform like Fidelity or Vanguard can easily invest in a REIT ETF such as Vanguard Real Estate ETF (VNQ) for broad market exposure.

Start with a REIT ETF if you’re new to the space—it gives you instant diversification without having to analyze individual REITs.

3. Evaluate REIT Fundamentals and Performance Metrics

Just like any investment, research is key. Focus on metrics such as:

  • Funds from Operations (FFO): A better measure than earnings for REIT profitability.

  • Dividend yield: Shows how much income you're earning relative to price.

  • Occupancy rate and lease terms: Indicate property stability and future cash flow.

For example, if you're comparing two REITs—one with a higher dividend yield but lower occupancy, and another with stable occupancy and moderate yield—you'll want to consider your own goals.

An income-focused investor may prioritize yield, while a long-term growth investor may value stability.

How to Invest in REITs

4. Use a Brokerage or Investing Platform

To buy REITs, you’ll need access to a brokerage account. Platforms like Charles Schwab, E*TRADE, or Fidelity allow users to invest in individual REIT stocks, REIT ETFs, or mutual funds. Here’s what to look for:

  • Low fees or commission-free trading

  • Access to REIT-focused research tools

  • Fractional shares (if you want to invest small amounts)

A beginner investor may start with a REIT ETF using a robo-advisor like Betterment or Wealthfront, which handles diversification and rebalancing.

On the other hand, a hands-on investor may choose individual REITs using research filters.

Broker
Annual Fees
Best For
E-Trade
0% – 0.35% 0% on stocks and ETFs in self directed brokrage, 0.35% for Core Portfolio Robo Advisor
Options & Futures Trading
Interactive Brokers
0% – 0.75% $0 online commission on U.S. listed stocks and ETFs, Options: $0.15 – $0.65 per-contract, Futures: $0.25 – $0.85 per-contract. For Interactive Advisors: asset-based management fees of 0.10% to 0.75%
Professional Trading Tools
Fidelity
0% – 1.04% Fidelity Go® Robo advisor: $0: under $25,000, 0.35%/yr: $25,000 and above Fidelity® Wealth Management dedicated advisor: 0.50%–1.50% Fidelity Private Wealth Management® advisor-led team: 0.20%–1.04%
Retirement Account Investing
Vanguard
Up to 0.30% $0 online commission on U.S. listed stocks, mutual funds and ETFs, options: $0.65 per-contract, Vanguard Digital Advisor – 0.015%, Vanguard Personal Advisor: 0.03%, Vanguard Personal Advisor Select: up to 0.03%, Vanguard Wealth Management: up to 0.03%
Low-Cost ETF Investors
J.P. Morgan Self Investing
$0 $0 online commission on U.S. listed stocks and ETFs and $0.65 per-contract
Chase Bank Customers
Charles Schwab
Up to 0.80% $0 online commission on U.S. listed stocks, mutual funds and ETFs, options: $0.65 per-contract, Schwab Intelligent Portfolio – 0%, Schwab Intelligent Portfolios Premium – One-time planning fee: $300 + Monthly advisory fee: $30, Schwab Wealth Advisory: up to 0.80%
Advanced Trading Tools
Merrill Edge
0.45% – 0.85% 0.45% for Merrill Robo Advisor (Guided Investing), 0.85% for Investing With An Advisor
Bank of America Clients

5. Monitor and Adjust Your Portfolio Over Time

REITs can be a long-term income-generating asset, but they’re still subject to market changes. Regularly check:

  • Dividend changes: A reduction might signal operational issues.

  • Interest rate movements: Higher rates can hurt REIT prices by raising borrowing costs.

  • Sector performance: For example, office REITs may lag in a remote-work economy.

Let’s say you initially invested in retail REITs, but now e-commerce is taking a toll on brick-and-mortar tenants.

In that case, you may want to shift your allocation toward industrial or logistics REITs, which benefit from online shopping trends.

How to Pick the Best REIT

Choosing the best REIT depends on investment goals, risk tolerance, and market outlook.

It’s essential to look beyond dividend yield and understand what drives the REIT’s performance. Here’s how to narrow down your options:

  • Know the Sector: REITs specialize in sectors like residential, industrial, retail, data centers, and healthcare. For instance, industrial REITs such as Prologis (PLD) may perform well in an e-commerce-driven economy, while healthcare REITs benefit from aging populations.

  • Review Management Quality: A well-managed REIT typically maintains high occupancy, consistent dividends, and responsible debt levels. Check leadership history and performance during market downturns.

  • Check the Dividend History: A strong REIT doesn’t just offer high yield—it also shows consistent or growing payouts over time.

  • Look at Valuation: Compare the REIT’s price-to-FFO ratio with peers. If it's significantly higher, it may be overvalued.

How to Analyze REIT Performance & Risks Before Investing

Before putting your money into a REIT, take time to assess both performance potential and risks:

  • Funds From Operations (FFO): This key metric adjusts net income to reflect real estate cash flows. A REIT with stable or growing FFO signals reliable income.

  • Leverage Levels: High debt can limit flexibility. Look for a moderate debt-to-equity ratio, especially in rising interest rate environments.

  • Portfolio Diversification: A REIT focused on just one region or tenant may be riskier. For example, office REITs tied to one city may underperform if remote work expands.

  • Tenant Quality & Lease Lengths: Reliable tenants and long-term leases reduce vacancy risk. For example, a retail REIT with top brands as tenants is more stable than one reliant on local shops.

Analyzing these factors helps you choose REITs that can deliver stable income and weather market fluctuations.

FAQ

Yes, many retirement accounts allow REIT investments, especially through REIT mutual funds or ETFs. This helps investors grow tax-advantaged income and diversify beyond stocks and bonds.

REITs are beginner-friendly because they offer real estate exposure without owning physical property. Many new investors choose REIT ETFs for instant diversification and passive income.

Most REITs pay dividends quarterly, but some, like Realty Income (O), offer monthly payouts. Always check the REIT’s dividend schedule before investing.

Yes, REITs can decline in a recession, especially if their sector (like office or retail) is economically sensitive. However, some REITs in sectors like healthcare or housing may hold up better during downturns.

REIT dividends are generally taxed as ordinary income, not qualified dividends. This means they may be taxed at a higher rate unless held in a tax-advantaged account.

Yes, many U.S. REITs are accessible to foreign investors through global brokerage accounts. However, international investors may face different tax withholding rules.

REIT funds provide broad exposure and reduce risk through diversification, while individual REITs offer more control and potential for higher returns. The best choice depends on your risk tolerance and investing knowledge.

Chasing high dividend yields without checking sustainability, ignoring debt levels, and failing to diversify across REIT sectors are all common pitfalls. It’s important to balance income with risk management.

Some REITs, like those in residential or industrial sectors, can help protect against inflation because they can increase rents over time. However, not all REITs adjust quickly to inflation

Absolutely—many investors include REITs to boost dividend income because they’re required to distribute most of their earnings. For example, retirees often rely on REITs for steady cash flow.

Healthcare REITs often remain resilient during downturns because demand for medical services is stable. But individual performance still depends on tenant quality and property type.

Top Offers From Our Partners

empower logo

Personal Finance & Investing Tools
Budgeting, goal planning, net worth, cash flow, tax minimizing, personalized portfolio construction, tracking and adjustments
Talk to Financial Advisors

acorns-logo

Smart Portfolios by Experts
Cash Account with 1.00% – 3.00% APY

Promotion:
$5 Sign up, add $5 or more to your personal portfolio, and Stash give you a $5 bonus to start.
Investing, Banking & Retirement Options

Wide Range of Cryptocurrencies
Supports a large number of cryptocurrencies, including Bitcoin, Ethereum, Litecoin, and many altcoins.
Coinbase Wallet
Provides a non-custodial wallet where users have control over their private keys, supports a wide range of crypto assets and decentralized applications (DApps).

Buy and Sell Crypto witH IRA
Buy and Sell Gold & Silver with IRA
Advertiser Disclosure
The product offers that appear on this site are from companies from which this website receives compensation.
Top Offers From Our Partners

empower logo

Personal Finance & Investing Tools
Budgeting, goal planning, net worth, cash flow, tax minimizing, personalized portfolio construction, tracking and adjustments
Talk to Financial Advisors

acorns-logo

Smart Portfolios by Experts
Cash Account with 1.00% – 3.00% APY

Promotion:
$5 Sign up, add $5 or more to your personal portfolio, and Stash give you a $5 bonus to start.
Investing, Banking & Retirement Options

Wide Range of Cryptocurrencies
Supports a large number of cryptocurrencies, including Bitcoin, Ethereum, Litecoin, and many altcoins.
Coinbase Wallet
Provides a non-custodial wallet where users have control over their private keys, supports a wide range of crypto assets and decentralized applications (DApps).

Buy and Sell Crypto witH IRA
Buy and Sell Gold & Silver with IRA
Advertiser Disclosure
The product offers that appear on this site are from companies from which this website receives compensation.
Picture of Baruch Mann (Silvermann)

Baruch Mann (Silvermann)

Baruch Silvermann is a financial expert, experienced analyst, and founder of The Smart Investor.  Silvermann has contributed to Yahoo Finance and cited as an authoritative source in financial outlets like Forbes, Business Insider, CNBC Select, CNET, Bankrate, Fox Business, The Street, and more.
Search
Best Investing Brokers
Top Offers From Our Partners

empower logo

Personal Finance & Investing Tools
Budgeting, goal planning, net worth, cash flow, tax minimizing, personalized portfolio construction, tracking and adjustments
Talk to Financial Advisors

acorns-logo

Smart Portfolios by Experts
Cash Account with 1.00% – 3.00% APY

Promotion:
$5 Sign up, add $5 or more to your personal portfolio, and Stash give you a $5 bonus to start. 
Investing, Banking & Retirement Options

Wide Range of Cryptocurrencies
Supports a large number of cryptocurrencies, including Bitcoin, Ethereum, Litecoin, and many altcoins.
Coinbase Wallet
Provides a non-custodial wallet where users have control over their private keys, supports a wide range of crypto assets and decentralized applications (DApps).

Buy and Sell Crypto witH IRA
Buy and Sell Gold & Silver with IRA
Advertiser Disclosure
The product offers that appear on this site are from companies from which this website receives compensation.

#1 In Investing

Our Newsletter

Access investment tips, expert investment strategies, key market updates, and exclusive opportunities to grow your wealth

This website is an independent, advertising-supported comparison service. The product offers that appear on this site are from companies from which this website receives compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear).

This website does not include all card companies or all card offers available in the marketplace. This website may use other proprietary factors to impact card offer listings on the website such as consumer selection or the likelihood of the applicant’s credit approval.

This allows us to maintain a full-time, editorial staff and work with finance experts you know and trust. The compensation we receive from advertisers does not influence the recommendations or advice our editorial team provides in our articles or otherwise impacts any of the editorial content on The Smart Investor.

While we work hard to provide accurate and up to date information that we think you will find relevant, The Smart Investor does not and cannot guarantee that any information provided is complete and makes no representations or warranties in connection thereto, nor to the accuracy or applicability thereof.

Learn more about how we review products and read our advertiser disclosure for how we make money. All products are presented without warranty.